V-Flyer

Indeed, from the VX website:

Virgin America and Virgin Atlantic will be sun-setting their frequent flyer partnership on November 13, 2016. Until and including November 12th, 2016, Elevate members can continue to make future bookings with Virgin Atlantic using Elevate points, following the same process that is in place today. Virgin America will continue to offer a range of other airline partners through the Elevate program, including Virgin Australia, Hawaiian Airlines, Singapore Airlines and Emirates.

This has been known for a while and is a consequence of Alaska Air buying VX.

Saw this on FT when the FC changes came out. I suppose Delta wouldn't want Virgin to be involved with an airline in an competing alliance.

Since Alaska is one world, I can see Delta getting annoyed if FC could somehow redeem against VA for OneWorld carrier flights!