VS201 HKG-LHR 21 MAR 10 (Economy)

This is a Trip Report from the Economy cabin
Ground Staff
Food & Drink
Entertainment
Seat
Cabin Crew
HKG-LHR 21stMarch 2010
A346 G-VYOU Emmaline Heaney
Some may have read my outbound trip report, which I have to say was a mixed bag. My week in Asia was successful and I flew a few interesting flights. I spent a few days working in Hong Kong before heading back to HK airport for a flight to Bangkok. I flew the late Emirates flight. I was upgraded to Business, amazing. From Bangkok I flew to Chiang Mai on Air Asia. On Saturday (20th March). I flew back to Bangkok and then spent the day picking my around protests (all peaceful and good natured from what I could see).
Then Sunday (21st March) I flew Emirates back to Hong Kong landing at 17hr. No upgrade this time but an exit row seat which made for a great flight.
Check in was open for early check in in Hong Kong, which was great, allowing me to go through immigration and spend the next few hours walking around the airport. I ended up in a bar for the next few hours until boarding. This was on time and I settled into my seat 57H, pretty much all the way in the back.
The flight was completely full in economy, with the BA strike on. The pilots came on and let us know the planned route, up through China, Mongolia, Russia, Scandinavia and then on into London. They warned of light turbulence.
After a quick taxi to the active runway and a long heavy takeoff into a cloudy night. A few turns over Hong Kong and we were heading up to cruising altitude.
Lights were turned back on and the service started. They mentioned that a combined drinks and food service would be done to allow people to sleep. Not sure I really got it as it was a 13 hour flight, whats the rush? They never do it on the transatlantic redeye flights. Or maybe I never noticed.
In any case they came through with choice of chicken, beef , pasta. I choose pasta, not good at all, but by the looks of my neighbours meals it didn't make much difference.
While eating it started to get a little bumpy but it was fine. I started to watch a movie , The Blind Side, something that wasn't possible with my broken tv on the way out. It worked!!
After eating the flight became quite bumpy. The crew kept moving around the cabin and I think someone further forward must have been ill. There were a few people moved around and lots of cleaning. After a few hours I was asleep and the turbulence had subsided.
A breakfast was served prior to descent. Arrival was on time somewhere around 4.40am this morning, hence the waffling.
Overall the flight was good. The entertainment worked and the seat was comfortable. The crew did their jobs and all went well. But that is just it. It was fine. I said it in the outbound TR but flying Virgin used to be cool, it was a cool brand, great experience. It still looks like a cool brand, but that's all it is. I just don't think the product backs it up. It is a cleverly marketed brand with not much substance. It all seems a bit of a let down. Good but not great.