Clever new BA ad

[preiffer]

Plus the "making of" available on a dedicated microsite, here.

I have to give it to them, as an aspirational lifestyle/marketing piece it's pretty damn good [y]

[honey lamb]

Very clever

[mitchja]

Indeed very clever. Having seen the TV advert I hadn't realised they where real BA crew.

I do much prefer the new advertising BA run now they switched adverstising companies.


Regards

The first time I saw it was at the cinema last weekend. It works very well on the big screen I think, especially the last few frames with the 747 flying past - the plane looks absolutely huge!

The strapline of "Upgrade to British Airways" is especially strong.

There's some cheesy moments, but overall, it's a great campaign.

BA really need to address their weak spot, which is the whole ground service at LHR, but to be honest, I wouldn't be at all surprised if they have given up making it work in the other terminals now, and are dedicating their attention to getting it right for T5.

Mike

I also liked the Google Earth/BA ads.

I really enjoyed these ads. I just wish we could have seen them in the U.S.

Originally posted by chrisV
I also liked the Google Earth/BA ads.

I thought those were a bit cheap looking myself.

[mcmbenjamin]

Do female FAs really wear those ugly hats?

[fozzyo]

One of the best adverts of the year! As good as Sony throwing thousands and thousands of rubber balls down the hill in SF, but still not quite as good as my all time fave advert.

[buns]

Good - but still comes a close second to my "BCal' girls

buns
(hence the strap line below;))

[Scrooge]

Originally posted by buns4vs
Good - but still comes a close second to my "BCal' girls

buns
(hence the strap line below;))

Which one ?

http://www.youtube.com/watch?v=T8q9zOUMdtg
http://www.youtube.com/watch?v=gS2Pfnr_3dA

Shake and vac [oo]

I too love this ad! Especially that it is filmed in the most beautiful city in the world!!! [y] OK one of the most beautiful cities in the world! [}:)]

[RichardMannion]

Maybe Pam Ann was right in here description of CSD's, given the style of hat looks very similiar to this. [:w]

[Bazz]

Originally posted by fozzyo
One of the best adverts of the year! As good as Sony throwing thousands and thousands of rubber balls down the hill in SF, but still not quite as good as my all time fave advert.

Ahh, the Hoover Junior, probably the best vacuum cleaner in the world. (Well, when in it's prime that is.)

Originally posted by fozzyo
One of the best adverts of the year! As good as Sony throwing thousands and thousands of rubber balls down the hill in SF, but still not quite as good as my all time fave advert.

It is good but the Gorilla on the drums doing Phil Collins "in the air tonight" is the best out there at the moment. The first time I saw it I thought brilliant, nothing to do with chocolate though:)

Iain

I

[RichardMannion]

Originally posted by Bazz

Ahh, the Hoover Junior, probably the best vacuum cleaner in the world. (Well, when in it's prime that is.)

But did you get your free flights?

[Bazz]

Nope! Don't get me going on that. [V]

[preiffer]

Oh, Iain, that's just cracked me up [y]

I've never seen that on TV, but it IS a funny as f*** advert [oo]

That's probably one of the most random adverts I've ever seen. I personally think you Brits get better adverts than we do. Half of our ads are companies trying to sell you strange drugs with thousands of side-effects that seem worse than the ailment they're trying to "fix" in the first place. And the other half are insurance companies and banks. I quite like the geico commercials though. Like this one: Geico ad

[preiffer]

SO true, Nick.

My favourite was a migraine relief tablet, which had (at the end, in 300mph speach) "headaches" listed as a possible side effect [:0]