Pete,I agree with just about everything you say,'cept for the thing about southwest and Jetblue.
Both those airline's know their strengths and play to them,they don't try and be something they are not and they are both making money,something that isn't that common in the US market.
It would be nice to see VS-A play to the Virgin strengths,however you are right,if they try and go toe to toe with the majors with just a "normal" product they will be crushed.
I don't know if anyone remembers Legend? they flew out of DFW to a number of places,they had a good product,but they decided to take on AA on AA home turf.
Vs will be playing on UA's home turf,meaning they need to set themseleves apart from UA to start.
With not offering VS miles VS-A loses out straight away to UA,why fly VS-A when you can earn miles by flying UA domestic
I could type on for hours about what VS-A needs to do and what they shouldn't do,but in the end they don't listen to me,let's just hope they get it right the firsttime,there were plenty of airlines that didn't.
Both those airline's know their strengths and play to them,they don't try and be something they are not and they are both making money,something that isn't that common in the US market.
It would be nice to see VS-A play to the Virgin strengths,however you are right,if they try and go toe to toe with the majors with just a "normal" product they will be crushed.
I don't know if anyone remembers Legend? they flew out of DFW to a number of places,they had a good product,but they decided to take on AA on AA home turf.
Vs will be playing on UA's home turf,meaning they need to set themseleves apart from UA to start.
With not offering VS miles VS-A loses out straight away to UA,why fly VS-A when you can earn miles by flying UA domestic
I could type on for hours about what VS-A needs to do and what they shouldn't do,but in the end they don't listen to me,let's just hope they get it right the firsttime,there were plenty of airlines that didn't.