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#718227 by platinumleo
14 Jun 2009, 23:27
Surely making the card look more exclusive especially for GOLD. I must admit BA exec club cards are very smart and simple. I like the idea of a new design but not what the design is. As many have said the old design was fine.

Pity to see Virgin make another huge mistake

Alex
#718231 by Wolves27
15 Jun 2009, 01:21
The luggage tags are very 'new money' and is clearly aiming at the whole bling market.

As for the actual card, think the front looks okay and clever use of the colours but the backs a bit dull (but name me a card that does have an exciting back).

Really though it's only a FF card.....
#718365 by vizbiz
16 Jun 2009, 10:38
Could they possibly make Au status look ANY tackier? What on EARTH are they thinking[:?]??? That's possibly the worst re-branding I've ever seen.....[n] I really do hope they didn't actually pay someone to do it.
#718403 by Jacki
16 Jun 2009, 20:25
It's hard to imagine they have, but I would have thought they would test these out first, the question is who?
#718415 by slinky09
16 Jun 2009, 22:21
quote:Originally posted by Jacki
It's hard to imagine they have, but I would have thought they would test these out first, the question is who?


No one here,that's for certain. So (1) no testing or (2) testing with a non representative group!
#718420 by RichardMannion
16 Jun 2009, 23:04
A few of us did the testing last time round in relation to the new material they were making the cards out of, but nothing this time round.
#718428 by Darren Wheeler
16 Jun 2009, 23:58
quote:Originally posted by mitchja


Don't you also just love the telephone number options on the card.

'From elsewhere call +44(0)844' Hmmmmm that's going to be a cheap call - not.

Regards


In some countries it will be free. Many networks don't recognise +44 8xxx or 9xxx numbers so you cannot call it.
#718528 by mike-smashing
17 Jun 2009, 16:10
This is looking more and more like a waste of money that could have been better spent on improvement to the hard product.

Mike
#718626 by carter
18 Jun 2009, 13:20
A request to the administrators of this site. Please DO NOT update the FC logo's alongside our posts to the new FC cards. Think will make a lot of us sick having to look at those whilst perusing the forum.

Thank you for your attention [y]
#718628 by Scrooge
18 Jun 2009, 13:25
I have to agree with that.
#718699 by platinumleo
19 Jun 2009, 00:45
[i]Yes likewise, lets not change as well or even give people the choice if the admin are against it!

Alex
#718712 by slinky09
19 Jun 2009, 07:23
quote:Originally posted by carter
A request to the administrators of this site. Please DO NOT update the FC logo's alongside our posts to the new FC cards. Think will make a lot of us sick having to look at those whilst perusing the forum.

Thank you for your attention [y]


I too second that, very good suggestion [y]
#718758 by printguru
19 Jun 2009, 12:39
Just go my Au renewal today. Rather interestingly the image on the card rather resembles this years MoMA members card - I doubt intentional. The MoMa card features a bronze by Aristide Maillol facing to the left and the VA Au the Paul Manship in Rockefeller Plaza bronze facing to the right. They make an amusing pair in my wallet.

Art lesson aside. The new Au card really is quite horrible, the luggage tags worse. Why didn't they just replicate the wallet card for the luggage tags, at least then the image wouldn't be interrupted. I still have the old ones which I will continue to use.

A poster earlier said the tags were very 'new money' I disagree, I find them incredibly useful, everyone these days uses black wheeled cases, and the tags are a very handy way of quickly seeing my bags on the carousel.
#718761 by Sealink
19 Jun 2009, 12:43
quote:Originally posted by Howard Long
quote:Originally posted by mitchja
someone has probably been paid a lot of money to come up with that.


You're right. As part of yet another cost cutting drive, there was no one left in marketing to do the branding, so the Finance Director did it. Trebles all round!

H


If in doubt, use Helvetica. Simple.
#718763 by Scrooge
19 Jun 2009, 12:59
Just waiting for someone to ask for the VF luggage tags to come back.
#718764 by ukcobra
19 Jun 2009, 13:01
I'm with you Scrooge, one of mine split. Only have 1 left.
#718765 by ukcobra
19 Jun 2009, 13:05
I am not in favour of the new style. I shall be keeping my out of date cards and using them should they send me the same tacky display.
#718766 by David_C_H_1
19 Jun 2009, 13:14
Mine crashed through the letterbox 5 mins ago. Loathsome is the only word that suits.

[:$]

David
#718783 by Scrooge
19 Jun 2009, 13:55
I have figured it out, the menus, these cards, I have no idea how we missed it.

Picture this, a meeting at Crawley, Steve Ridgeway shows the execs the new menu his teenage daughter came up with in cooking class and the new design for the FC cards she came up with in art class.

None off the puppet heads are going to point out they are bad, they will just nod and smile and put them out for us.

That's what I think anyways.
#718789 by slinky09
19 Jun 2009, 15:03
quote:Originally posted by Scrooge
Just waiting for someone to ask for the VF luggage tags to come back.


[:w]
#718791 by Jacki
19 Jun 2009, 15:13
quote:Originally posted by slinky09
quote:Originally posted by Scrooge
Just waiting for someone to ask for the VF luggage tags to come back.


[:w]


Yes please[^]
#718794 by Guest
19 Jun 2009, 15:19
quote:Originally posted by Jacki
quote:Originally posted by slinky09
quote:Originally posted by Scrooge
Just waiting for someone to ask for the VF luggage tags to come back.


[:w]


Yes please[^]


I have a personalised V-Flyer party bus luggage tag [:w]
#718797 by Guest
19 Jun 2009, 15:30
quote:Originally posted by Darren Wheeler
Ian, shhhhhh. They'll all want one.


Well they will have to come on the next B2B then ! LOL [;)]
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