New Mega Miles Giveaway?

OK having completed 'Project Amex' and 'Project Casino' I have been thinking about possible new miles giveaways for Mr Branson's boys and girls to consider.

How about....

Virgin Wine: 'Buy 1 bottle of Chardonnay for £4.99 and get 11 free (including postage and packing) together with 5,000 miles. Offer limited to 10 cases per member.'

or maybe

Car Hire: 'Borrow a vehicle for a week from one our Car Hire partners before March 2006 and be entered into a draw for one of 25 limited edition Vauxhall Corsa "Virgins". All entries automatically receive 20,000 miles.'

or finally

Virgin Casino: 'NEW!...gamble with your miles not cash'
....now there's a thought;)

Any more ideas?

Virgin Trains - 100 miles for every minute you arrive late to your destination.. plus a bonus of 1000 miles for your bravery in using V Trains in the first place...