Delta introduce an hourly shuttle between SFO and LAX

and....free beer and wine for everyone, yes that's right, everyone! http://www.delta.com/content/www/en_US/traveling-with-us/where-we-fly/flight-partners/delta-shuttle/west-coast-shuttle.html?MkCpgn=EMTNUPAA003500073013162158-A01A-A

That's going to make Virgin America suffer surely?

Quite dysfunctional, the Virgin family!

That's going to make Virgin America suffer surely?

Quite dysfunctional, the Virgin family!

I would imagine that'll hurt them. DL will be using a new fleet of E-175s on the route, they're comfy, not that the journey is particularly long....but the free booze, that's bound to excite a few people.

does that mean 6 TP's for a return LAX-SFO in First

does that mean 6 TP's for a return LAX-SFO in First

Good question....

That's going to make Virgin America suffer surely?

Quite dysfunctional, the Virgin family!

I agree. What is going to happens with VS and VX? I know they will continue being partners but with DL now offering tier bonuses I just wish the same would happen on VX. Seems weird to me that the two aren't more interconnected....but I guess it's all to do with VX showing that SRB is a minority shareholder.